Global Business Essay Example | Topics and Well Written Essays - 750 words

Global Business - Essay Example The tradition based culture places emphasis on traditions, history and established conventions. The market systems in the tradition based cultures are dissimilar compared to the modern based cultures; hence, both social and economic factors influence the adaptation and development of marketing institutions. The willingness of the Chinese culture to relinquish its traditional ways and adopt new ones is unlikely. Culture influences the behavior of a customer. Company A must therefore, carry out a cultural orientation to establish and maintain, through vendor loyalty, adequate small retailers reinforced by an efficient, multi-tied distribution networks (Hall, 2000). Major Cross Cultural Issues There are a number of cross cultural issues which may affect or impact the manner in which Company A will conduct its marketing. The first one is the difference in leadership. A company from the west may find the rules and regulations of operations from China as being stringent. A company from the West is somewhat liberal and would find it find the conservative nature of the Chinese people as being somewhat limiting. The other aspect is the perception. The perception of people from the west and those from China is different. This stems from the fact that their cultures are different. With full appreciation of the facts, company A would require to get a somewhat different approach that would ensure that they capture as many clients as possible. The Impact of Cross-Cultural Ethical Differences in the Strategies of Marketing between the United States and China To promote and market in the Eastern Asian market, it is essential for the US to understand China’s culture. This means the US must have knowledge of the way the Chinese handle business, as well as how they market their merchandise. For example, the mode that Company A will use to publicize specialized machine locomotive modules may develop a direct effect on sales in China. Hence, it is important to note that adve rtising suitable in America could be offensive in China. The manner in which men and women interact is crucial in China. In addition, the Chinese are sensitive to advertisements that expose women negatively. Company A must consider such conditions when using women to advertise their products (Peterson, 2011). The Americans in China must consider what is essential to the Chinese when marketing in the country in order to advertise to them appropriately. Errors have been experienced where the Chinese did not heed to lubricant fighting soaps, while in reality, this was crucial to the Chinese. When Company A advertisements specialized machinery engine modules to the Chinese, it should contemplate what is essential to the Chinese in respect for it to market successfully. In addition, the Chinese run their businesses differently from the Americans, and people consider them harsh and rough in regard to their working strategies. Understanding the Chinese trade practices will enable Company A to have a cautious approach to negotiation, as the Chinese do not haste into assessments. They prefer reflecting over matters before making decisions. Lack of this information may cause Company A to encounter losses. This may happen when dealing with harsh suppositions such as extensive value increment, especially when there is little acknowledgement during consultations. These

Do You Know What It Means to Lose New Orleans by Anne Rice Essay

Do You Know What It Means to Lose New Orleans by Anne Rice - Essay Example Her thesis was also based on the irritating utterances made by some eminent people and journalists concerning the flood crises in the area. Rice has relied on her thesis in writing the whole essay. The entire essay revolves around the author main thesis. The thesis is very relevant and acceptable to the situation which occurred in the New Orleans during the flood crises. To start with, the city is very important to its residents and the entire United States of America economy. It accommodates a very unique subculture in America known as Africa-America. On the other hand, the city has its own history ranging from as early as in 1800s and United States of America history is not complete without the inclusion of New Orleans city. Additionally, the city offers employment and accommodations for thousands of people who reside in the area. There are also very many churches, universities and other infrastructures which are extremely imperative for the development of America and the entire wo rld. Compared to other states in United States of America, New Orleans is extremely peaceful and accommodates a substantial number of black Americas. The city is also very beneficial to United States of America economy as its unique music and essays attract both local and foreign tourists in the country. It is also only in New Orleans where there exist peaceful societies where people maintain their family institutions, love each other as well as caring for other people welfare. Therefore, according to Rice, New Orleans ought to be given appropriate attention in the times of crises just like any other state in America (Anne 1). Does the other have good support for her thesis? Rice has adequate and concrete support for her thesis. In the initial stage of explaining her thesis, Rice provides a history of New Orleans city and its important to America. He quoted others writers who had come together to writes essays on the important of New Orleans to American in early 1840s. According to Rice, many people who reside in the states declines to go to other states because of the favorable condition in the state. Rice also explains the important of the city to the United States of America as a country. He quotes some of the most crucial structures which exist in the city and their relevant to America and the world at large. According to her observations, universities such as Xavier and Dillard University are very crucial to black America. On the other hand, in her essay, Rice talks about the state harmony and attractive music which is exceptionally appropriate in attracting local and international tourist thus leading to economic development in the country. Does the author have strong argument or weakness? What makes it strong or weak? Rice has a very strong argument in her essay. To justify her argument, the authors has started by analyzing the history of New Orleans in explaining the important of the city to its residents and to the entire Americans. She refers to old days writers who have written about the important of the city to America. On the other hand, the author talks about the reality in New Orleans. The city is occupied by both whites and blacks in America. The harmony of the country is brought about by the caring status of the city’s residents. She provided an example in which residence of New Orleans offered adequate assistance to flood victims. As a matter of fact, the area is occupied by middle class and